New Virtual Reality App Brings Cheyenne Frontier Days to ‘Life’
Cheyenne Frontier Days, in partnership with West Edge, has launched a new virtual reality app to bring the Daddy of 'em All straight to you, wherever you are.
An Immersive VR Journey
According to CFD spokeswoman Tara Vreeland, the Official VR App of Cheyenne Frontier Days invites users to explore Frontier Park, learn the history of CFD, and witness the excitement of the World’s Largest Outdoor Rodeo and Western Celebration all from their Meta Quest VR headset.
"My favorite part of this is that the app can bring CFD to those who have always wanted to attend CFD or those who are unable to," she said. "It brings it to 'life!'"
Cutting-Edge Technology
"This technology meets people where they are and expands the way we connect with new generations of rodeo fans," said CFD CEO Tom Hirsig.
"It’s fun, it’s free, and it’s the perfect blend of old west meets new west," he added. "A modern tribute to our historic roots."
Available Now
Available now via the Meta Horizon Store, the app offers 360-degree interactive video and storytelling moments which highlight the rodeo, parades, Indian Village, and behind-the-scenes areas typically not seen by the public.
Users without a headset can also explore 360-degree experiences online at tour.cfdrodeo.com.
Bringing the Magic
"The VR project with CFD is about accessibility and imagination," said West Edge Managing Director Jesse Sevier.
"For those who can’t make it to Cheyenne, we’re bringing the magic to them — with the same heart and grit that make the live experience so unforgettable," Sevier added.
While VR users can experience the annual event anywhere, anytime, this year’s celebration runs July 18-27 and will feature nine days of PRCA rodeo as well as hundreds of vendors, a carnival, artists, food, and music celebrating the history and culture of the American West.
DON'T Do These Things at CFD
Gallery Credit: Getty Images
Remember When Blake Shelton Brought Out Gwen Stefani at CFD?
Gallery Credit: TSM